November 2020 - Michael Piperno | Leadership Communication and Executive Coach

Be Heard

When we feel we aren’t being heard, a common reaction is to talk louder. Or interrupt. And if you’re an introvert, you might lean the other way and keep your comments to yourself instead of trying to share them with those who need to hear them.

Your voice counts. Considering how you personally operate in certain situations as well as how the specific people you communicate with listen to and process information will help you be heard, and more importantly, understood.

Here are some tips:

Let kindness lead the way. You can never go wrong by being kind, and doing so diffuses tension and helps others avoid feeling defensive. Even in the most difficult conversations, when you show the other person that you care, you make your communications more tailored to their needs—and more effective.
Read the room. If you have experience with the people in the room, you likely know how they operate. Some may just want the facts quickly while some may like to dive in deep and understand the background. Whenever possible, try to tailor your communications to the needs of the people in the room and give them what they need to be able to connect with, and understand, you.
Listen now and speak later. If you can’t formulate the right response on the fly, give yourself the time you need to process everything and craft a response that you can feel good about. You can always have a second conversation later when you’ve gathered your thoughts, or send a follow-up message with your response after the heat of the moment has passed.
Don’t hide or procrastinate. It’s easy to hide behind emails or text communication because you can lob your thoughts over the fence to get it off your shoulders and plop it into their court. Consider when you need a call, videoconference, or meeting to discuss a topic, move something forward right away, or put an issue to bed.
A good visual can make all the difference. Some people need a visual aid to help them grasp a concept. Consider when a topic might benefit from something people can see to help them connect the dots. This can be something you prepare beforehand, or a quick sketch you create on a whiteboard to help people grasp the idea.
Sometimes you just can’t beat a blowhard. There are people who need to hear themselves talk and refuse to listen. Don’t try to win. Instead, figure out how you can slowly persuade them over the longer term. Share your perspective but don’t expect to convince them to agree with you today.
Let others be heard. Listening is probably the most powerful tool you have in your communications toolbox. Everyone wants to feel that their voice matters.

And don’t forget, most people never get thanked for the good work they do—and it means a lot when they do. Thank people for contributing and validate them when you hear something that adds to the conversation.

This post was originally published on October 27, 2019 and updated on November 18, 2020.

Photo by Headway on Unsplash

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Shortcuts

By Michael Piperno

There’s a difference between doing something efficiently and taking a shortcut. In business, taking a shortcut almost always means delivering something inferior, but more quickly or less expensively.

The same is true in communication. Shortcuts make it inferior and less impactful. They open the door to misunderstanding, frustration, and mistakes. All of these are costly in the long run.

Leaders who invest in good, clear, timely, and empathetic communication gain more trust from their followers. They have teams who know they matter. Those teams always outperform teams who don’t.

And they don’t take shortcuts, either.

Photo by Vladislav Babienko on Unsplash

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Personal Brand or Executive Presence?

By Michael Piperno

Many people confuse these two terms, so here is my attempt to give some clarity.

Personal Brand

Your personal brand is how you market yourself — internally within your organization, or externally to prospects and clients. When you have established a strong personal brand, you are able to confidently and clearly communicate your passions, value, and unique qualities to others.

A personal brand establishes or clarifies your abilities and capabilities clearly in the minds of others.

Executive Presence

Executive presence is what makes you a leader that others want to follow. It’s a culmination of character, attitudes, and behaviors that clearly demonstrates your commitment to your beliefs and values, and to the development and success of others.

Executive presence ensures you look, sound, and act like a leader in the eyes and minds of those you lead.

Perception Management is Different from Manipulation

Both of these terms involve managing perceptions. But don’t think of either of them as manipulation. Sure, there are bad leaders who are good at acting like good leaders, and there are ruthless political schemers who inappropriately bulldoze others in pursuit of their own selfish objectives. That’s not what we’re talking about here.

Think of it more as knowing yourself so well — your passions, what you value, the value you bring to others, and your authentic purpose — that you are able to operate in a way that will clearly communicate and connect with others.

Just remember that a leadership title does not automatically give you executive presence. You need to do the work to clarify your purpose, and to act and behave in ways that make you credible, trustworthy, and inspirational.

Similarly, experience in your field or past successes and achievements don’t magically create a personal brand that others will see. It’s your job to tell others. And you can do it in a way that is true and authentic to you.

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